Bucharest – The Historic Milestone

The Congress is finished now and we can proudly say that it was a tremendous success. Our hard work payed off and all of our colleagues from around the world enjoyed a small touch of genuine Romanian hospitality during their time here. There is nothing more rewarding then seeing friends with a big smile on their face right before they leave. It lets you know that your mission was successful and they all could see that we live by our motto “In Service trough Friendship”. Even more, there was a big number of new faces that were inspired to follow and live the core values of a true Concierge, a feeling we had in mind when we decided to take on the 1st Pan European Congress. It was our biggest motivation point when we started organizing the entire event, because we knew the new members needed to experience first hand what these gatherings are all about.

Since a picture’s worth a thousand words, I think the one below is even more!

In Service Through Friendship,

Les Clefs d’Or Romania




President`s Welcome

It is with a great honor that we are welcoming you to our Association portal !

The Romanian Association is a proudly member of the Union International des Clefs D`Or since 1990.

A young and enthusiastic group of Concierge is making a wonderful effort in gathering together all their colleagues. Furthermore the concept of SERVICE THROUGH FRIENDSHIP is the live motto which guides our meaning since our Concierge Maitres developed the Association and joined the UICH family.

We would be more than pleased to welcome you and your guests to our wonderful country !

Catalin Malureanu

In Service Through Friendship !


The Concierge

Apparently the word of Concierge is coming from the old noble term of Compte des Cierges…the Count of the cellars. For that time it was one of the most important roles that a person can hold inside a castle: the Key keeper of all the rooms including the cellars. Treasures, food, rare wines as well as very well kept secrets and tunnels, the Concierge was the only one having access to all of this.

As well in front of the altar at the Saint Peter Cathedral in Vatican, embedded in the marble you will find our arms, the Golden Keys, with which Saint Peter opens the heaven`s doors.

In our modern days, we can say that we are keeping the above roles, but more of this we have the heritage and experience of the centuries.

You can recognize Clefs d’Or concierges by the keys they display on the lapels of their uniforms. These crossed gold keys are more than just the symbol of the organization — they are the symbol of guaranteed, quality service.

Clefs d’Or concierges will accommodate every guest request so long as it is morally, legally, and humanly possible. Their services run the gamut from the mundane to the extraordinary, yet each request is fulfilled with vigor to the guest’s full satisfaction.

Clefs d’Or concierges handle all duties with zeal: mail and messages, recommendations and reservations, travel and meeting planning, personal shopping and professional communications. They are also supreme social advisors, business expediters, and personal confidantes.

On those rare occasions when guests’ requests cannot be fulfilled single-handedly, Les Clefs d’Or concierges have the necessary back-up: a never-ending network of acquaintances, friends, and colleagues from around the world to see to it that guests’ demands are met.

Les Clefs d’Or members have dedicated many years of hard work and training to the concierge profession. They are pleasant and welcoming in appearance, they remain calm in a hectic environment, and they always display integrity. Indeed, discretion is the hallmark of a Clefs d’Or concierge.

Les Clefs d’Or concierges have their fingers on the pulses of their cities, able to advise guests on restaurants, night life, sporting and theater events, sightseeing tours, shopping, etc. They can direct guests to any location, to any product, at any time of day or night.

Les Clefs d’Or concierges are motivated by a genuine desire to serve. They are prudent, patient, kind toward guests and staff alike, self-confident, tenacious, persistent, adaptable, ingenious, disciplined, and flexible.

The global environment of today’s business world demands that concierges be able to converse with all travelers, from Albania to Zaire. Many Clefs d’Or members are multilingual and most are well-versed in many cultures.

Les Clefs d’Or concierges have worked hard to obtain their keys. Whether requesting something simple or complex, you can be sure they are trusted resources to business travelers and vacationers alike, always keeping guests’ safety, enjoyment, and satisfaction in mind.


In Service Through Friendship!

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